SEO Site Audit
Existing website not ranking well? A forensic site audit identifies the technical & structural issues which are preventing your site from achieving better results. By fixing these problems we will ensure your website has a solid foundation on which to build a strong online presence.
Optimised Website Design
Having a new website designed? Make sure SEO is built-in from the very start. I will liaise with your in-house team or web design agency to ensure your website is optimised for search engine rankings and visitors alike.
Topic & Keyword Research
Poor rankings, wrong traffic & no sales? You might be targeting the wrong keywords. I’ll identify the killer keyword phrases and topics potential customers actually search for when looking for your services. If you don’t optimise your site and content for these terms you will never rank for them.
Off-Site Optimisation
Want take your website to the next level? To get to the top of Google and stay there you must focus on building your online authority - I can advise on how best to do this via high quality link building, blogging, social networking & attracting customer reviews.
Competitor Analysis
Want to beat your online competitors? Your website doesn't operate in a vacuum - it has to compete with your competitor sites. I'll investigate if/how these websites are optimised and draw up a plan of attack to beat them in the search engine rankings.
User Experience
High bounce rate & low conversions? Time to look at usability - is your content easy to access & have you made it super easy for visitors to find out more or buy from you. There are common user experience mistakes many websites make - I’ll ensure you don’t fall into this trap.
On-Site Optimisation
Want to be at the top of Google? Your website must include a range of signals which search engines use to determine the relevancy and authority of your site & content. I’ll ensure your pages are correctly optimised to achieve higher rankings, better click through rates and more conversions.
Benchmark & Monitor
Want to know how well your site is doing? I will measure the success of your online activity, rankings, Google analytics and continuously improve your optimisation to ensure your site remains 'best of breed' & ahead of your competitors.
Content Optimisation
Want content that will get visitors clicking? Having identified your killer keywords we will optimise your content for search engine rankings and visitors too. I can help you write fresh relevant content which engages with your visitors and compels them to find out more or to buy from you.
Penalty Recovery
Suffered a sudden loss of rankings and traffic? You may have been hit by an automatic or manual penalty or indeed an algorithm update. Firstly I will identify the cause and put in place a plan of action to aid recovery.